Know Your Niche

Launch week was crazy. Orbit got featured in two Newsletters already and a bunch of people share it on their socials. Did you?
Releasing the Studio Tour as a premier was super fun but even better was the community hang out right after that turned into a live Q&A session.
I think we should make this a regular thing.

How TLDR Makes money

Honestly, if you’ve seen one “How YouTuber Makes Money” video you’ve seen them all. It’s usually a varying collection of the following.

• AdSense

• Sponsorships

• Merchandise and Products

• Patreon or Community Funding

• Other Platform Payouts like Nebula

And that’s exactly what TLDR revealed in their video.

But TLDR, a network of news channels that has grown rapidly over the last years, has a unique way of selling advertising to brand partners. If a company want to sponsor the channel they buy a week's worth of TLDR content, covering everything released during that period.
Given the nature of the news cycle they have no preview of what the video topic or even on which specific TLDR channel it will be placed. This measure ensures journalistic integrity by enabling them to create videos on a wide range of topics without needing approval from sponsors.

Sponsored segments represent a substantial portion of TLDR's overall revenue, demonstrating mutually beneficial partnership with sponsors.

Colin Furze Starts a Tunneling Channel

Colin Furze is a Maker Creator most known for building real life video game contraptions. About 3 years ago he started to dig a tunnel under his house to connect his shed to his house (and his secret bunker). While all of his content is top notch, gaining millions of views there are always comments begging for more tunnel content.
So naturally there needed to be a new channel to satisfy the need of people who want to see him dig up dirt. Within the first 12 hours the only video on the new channel, 2 Much Furze has already surpassed 300K views many of them saying they would’ve watched an hour long version of it.

My takeaway here is that no matter if your building a tunnel like Colin or restoring a 120 year old house like Laura Kampf. Audiences get really engaged in series that show radical transformation like this to virtually see it through from the beginning to the end. These videos create an incredible sense of progress from the comfort of your couch.
Now I just wished that Beckie and Chris would continue their Home Reno Series.

How To Show The Edit

Last Sunday I gave the “new to you” button a try and it actually delivered something good. It let me discover Cutting Concepts an editing channel started six months ago.
Maybe it was just the title; How Editing Turned a Conversation into a Masterpiece that grabbed my attention because I’ve been editing conversations for 6 months 🤷‍♂️
But the way this video illustrates the decisions made in the edit is brilliant. Very simple yet extremely effective and I’ve never seen a timeline and the final edit combined in such a way.
There is no shortage of essays about this specific scene but this one expanded my horizon in just 6 minutes, which makes it one of the best "editing" videos I've ever watched.

Fun stuff to click on

James Hoffmann sells out coffee tasting kits within two hours

MagLight is a Mag safe lighting accessory for iPhones

Alex starts to build his new studio

Harpa AI can summarize video into an outline for you

Tyler Stalmann was all over the news by showing the iPhone’s action mode

Community Voices

Wojtek released a follow up video to his most popular video about the meaning of freedom. In this sequel he is dives deeper into the question what freedom is and the meaning of it. The philosophical debate aside what fascinated me most was his way to visualize how it feels to have an internal debate.

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